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Avatars
These are given away as rewards in the solo mode:

Crimson Sprite

Verdant Sprite

Azure Sprite

Desolate Sprite
Eggs are given as a reward for watching the monthly cup. See this guide for more details: What are Eggs?

The Egg
The following avatars hatch from eggs:

Sir Yakkington

Peace Blossom

Strawfield

This avatar was sold as part of an early access exclusive bundle.

Dark Wisp
This was given away in a limited time event.
The following avatars are available to buy in the store, as a part of the weekly rotation. They can also be gotten from mythic chests.

Verdant Presence

Crimson Presence

Azure Presence

Verdant Presence

Verduran Force

Underground Boss

King’s Guard

Gabrian Enchantress
These avatars are included in bundles sold in the store:

Seifer

Aurora

Sharra
Orbs
These are part of the store’s weekly rotation. Also included in mythic chests:

Orb of the Arcane

Orb of Gaea

Orb of the Giants
These are included in the store bundles:

Sharra’s Orb

Seifer’s Orb

Aurora’s Orb

Arcane Stone
Used to be gained as a reward for levelling up, before the rewards were changed to cards.

Orb of Valor
Was sold as a part of the early access exclusive bundle.

An exclusive reward in the kickstarter campaign.
Wells
Available in the store’s weekly rotation and mythic chests:

Wells of the Arcane

Carnivorous Plant Wells

Gabria Wells
Included in bundles:

Aurora’s Wells

Sharra’s Wells

Seifer’s Wells
Card backs
Available in the store rotation and mythic chests:

Mosaic Solar Card Back
A reward for beating the Magda’s final epic quest in the solo mode:

Black Dragon Card Back
Included as a part of the store’s bundles:

Aurora’s Card Back

Seifer’s Card Back

Sharra’s Card back
There are 26 more card backs that were given away as rewards during monthly resets. These can’t be gotten anymore.
Card backs are awarded each month for reaching rank 15 in ranked mode. Those who reach god rank also get a golden version of the card back.
Players who reach 150 pandora points in a month get a pandora card back during the monthly reset. The people with the top 64 pandora points also get a golden version of the pandora card back.